NFL legend Jerry Rice, ranked by NFL Films as the greatest player in history, visited China last month as part of the NFL’s continued efforts to promote the game overseas, and China Sports Insider was there to see him. Rice talks about the success the NFL has had in London, how the approach in China is different – plus why a Super Bowl in China would “fantastic”.

For previous episodes of the China Sports Insider video series, see Ep 1 (motor racing), Ep 2 (NFL), Ep 3 (golf) and Ep 4 (Beijing’s Olympic bid).