Search Results for: huawei

American Football

The Skins get Huawei’d, and Jerry shows the AFL how it’s done

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Two recent stories of interest to NFL fans here. First, Chinese telecoms giant Huawei, which has blitzed Europe and elsewhere with its sporting sponsorships, has finally broken into the US market, despite lawmakers doing their best to blacklist the firm due to spying concerns. Unsurprisingly it’s come in Washington where its highly-paid lobbyists have been … Continue reading The Skins get Huawei’d, and Jerry shows the AFL how it’s done →

Football

PSG becomes Huawei’s jewel in the crown

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Despite effectively being blocked from doing anything of consequence in the US, Chinese telecoms group Huawei has been continuing its expansion plans in Europe and elsewhere, thanks in part to an increasingly successful soft power campaign that has seen the firm partner up with a variety of sports properties. In the last year alone, Huawei signed deals … Continue reading PSG becomes Huawei’s jewel in the crown →

Football

Huawei uses sports to combat politics

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It’s almost becoming its own feature at this point: who has Huawei sponsored this week? This year the company has signed sponsorship deals with the ITU World Triathlon Grand Finale in London, German soccer team Borussia Dortmund, NZ soccer team Wellington Phoenix, and Australian rugby league side Canberra Raiders. Then there was a China-New Zealand soccer match, the 2011 … Continue reading Huawei uses sports to combat politics →

Football

More global sports deals for Huawei

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It’s been another big week for Chinese telecoms firm Huawei in the world of sports. Firstly, as previously mentioned, the company sponsored the ITU World Triathlon Grand Finale in London last weekend (and, as an aside, the ITU is the International Triathlon Union, not the International Telecommunications Union, as originally mentioned in this (now corrected, but … Continue reading More global sports deals for Huawei →

Football, Rugby

Huawei using sports to combat bad PR

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With all the negative press that Chinese telecoms firm Huawei has been receiving in recent days – that it “spies for the Chinese government“, or that the Brits are investigating Huawei’s involvement in a cyber security base in the UK – you would think it might take more than a little gentle sports PR to … Continue reading Huawei using sports to combat bad PR →

Column, Football

Gov’t meddling in Chinese soccer, Pt 28: tattoo ban

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You may have heard by now about China’s ban on tattoos, first announced in January when “hip-hop elements” were deemed no longer suitable for TV, and now scrubbed from soccer, too (as detailed below). But though this forms part of a wider campaign, Chinese football has seen the government get involved all too often. 

Football

Where next for China’s failed football experiment?

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Earlier this year, China and Germany established a high-level football partnership, at the center of which China’s U20 national team was to play a series of games against teams in Germany’s south-west. But a Tibetan protest at the very first game has left the entire cooperation in tatters – and could have ramifications for China’s … Continue reading Where next for China’s failed football experiment? →

General

10 questions on the Chinese sports industry

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US-based sports marketing guru Joe Favorito reached out and asked me to do a Q&A for his site on various aspects of the Chinese sports industry. Given that his weekly industry newsletter is distributed to well over 30,000 people, I was more than happy to oblige. Joe published the results in two parts – here … Continue reading 10 questions on the Chinese sports industry →