Tag Archives: Ford

Chinese Super League announces Ford deal [UPDATE]

Changan Ford has announced a deal worth as much as 390 million yuan (US $63 million) over four years to become an official senior partner of the Chinese Super League, as well as the league’s promotion and development partner and its official vehicle supplier.

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Is Xi Jinping’s love of soccer a double-edged sword?

There’s a particular official within Chinese soccer circles who has developed a habit of starting each press conference or meeting with the words “I don’t know anything about football, but…” The intent is clear: if (when) this all goes south (again), it’s not my fault.

Xi Jinping at Croke Park in Feb 2012
Xi Jinping at Croke Park in Feb 2012

The state’s control of Chinese football is a large reason for its poor performance over the years: what is needed is a long-term plan, but Chinese officialdom rewards short-term thinking.

Having a man in charge of the country who loves the game would appear to be a positive, but this week’s Sports Talk column looks at how Chinese President Xi Jinping’s love of soccer may not actually be such a good thing for the sport after all…

Continue reading Is Xi Jinping’s love of soccer a double-edged sword?

CSL fires another blank with dud deal

For all the back-slapping about the CSL’s new title sponsor – a four-year deal with Ping An Insurance worth 150 million per year – in reality it’s just the latest in a long list of short-sighted moves by Chinese football authorities.

pingan Continue reading CSL fires another blank with dud deal