Tag Archives: Hisense

10 sporting questions for the Year of the Monkey

After a breathless few weeks during which the entire sporting world has been talking about Chinese football (with yours truly quoted by AFP three timesFT twice, El Pais, Hicimos, Vice Sports and interviewed by CCTVBBC and Al Jazeera among others), let’s take a look at a few stories that could be cropping up over the next 12 months…

funky-monkey-soccer

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Chinese firm sponsors…. Australian rugby league team?

Chinese TV and electronics brand Changhong has announced a one-year shirt sponsorship deal with Australian rugby league team Parramatta Eels. Changhong’s first major sports sponsorship will see the company’s logo appear on the back of the Eels’ playing jerseys for the 2013 National Rugby League (NRL) season. The Changhong name will also appear on the goal posts at the Eels’ 20,000-capacity Parramatta Stadium as well as signage around the ground. As you might expect, there will also be Changhong TVs all over the venue.

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