After David Beckham’s year-long ambassadorial role for the CSL – during which he had increasingly little to do with football – he is set to return to Beijing next month for a slew of other engagements.
All promotion is about smoke and mirrors to some extent, and none more so than in boxing promotion. I’ve written before about the massaged truth behind exactly how many are actually watching boxing in China (rather than the “estimated” numbers, which are often then reported as fact).
Zou Shiming moved to 3-0 in his professional career with a one-sided points decision over Mexican Juan Tozcano in their six-round fight in Macau last weekend, but was it a convincing performance or just another tomato can victory? Again, it depends on who you believe. It’s telling, though, that six months into his China venture, Zou’s promoter Bob Arum has already conceded that the pay-per-view model won’t work (at least at the moment). That PPV model, of course, was the big reason why Arum tried to crack the China market in the first place.
Pac-Man, Zou Shiming have early start in Macau
Manny Pacquiao takes on Brandon Rios in Macau at around lunchtime on Sunday China time (to ensure a prime-time Saturday evening audience in the US). There was lots of talk from the Manny camp about how this one is for the Philippines given the recent typhoon, but that will all be forgotten when the bell goes. There was also a predictably entertaining build-up with trainers from each side getting into it in the gym – in other words, typical pre-bout stuff.
Top Rank promoter Bob Arum said he expects around 200 million homes in China to tune in to see the main event, which, as usual, is way, way beyond the realms of reality. Continue reading Weekly Wrap: Beckham, Pacquiao, Liverpool, Asian Cup & ATP
Sun Zheng is arguably China’s best motor racing prospect right now. There are some much better Chinese drivers than him (like these two for example), but, at 21, Sun has time on his side. On Sunday, Sun became the first Chinese driver to race in the Macau Formula 3 Grand Prix, and drew quite a lot of attention as a result, including this lengthy interview published by CNN. Continue reading Chinese driver’s long road to Formula 1
Former Formula 1 driver Alex Yoong had a massive crash during the qualifying session on Saturday at the Macau race finale for the 2013 Audi R8 LMS Cup. Fortunately he was unhurt and walked away from the car.