NFL legend Jerry Rice, ranked by NFL Films as the greatest player in history, visited China last month as part of the NFL’s continued efforts to promote the game overseas, and China Sports Insider was there to see him. Rice talks about the success the NFL has had in London, how the approach in China is different – plus why a Super Bowl in China would “fantastic”.
For previous episodes of the China Sports Insider video series, see Ep 1 (motor racing), Ep 2 (NFL), Ep 3 (golf) and Ep 4 (Beijing’s Olympic bid).
San Francisco 49ers legendary quarterback Joe Montana – he of the FOUR Super Bowl wins – was in China recently to promote the NFL. I got the chance to interview him on top of the Great Wall and asked him about the development of the game in China, when Chinese fans can expect to see a preseason game and how soon it will be until a Chinese born-and-bred player makes it in the NFL.
For China Sports Insider Ep.1, click here.
Sports business news and analysis in China and Asia