Travelling Chinese soccer fans had better start saving up for a busy 2015.
China qualifies for the Asian Cup, despite another desperate performance
accepting an invitation to play in the Copa America in Chile in June next year (subject to confirmation from the AFC), China will start 2015 in Australia playing in the Asian Cup after qualifying on Wednesday night.
But, as usual, China did it the hard way.
Continue reading China sneaks into Asian Cup through back door
I spoke recently to the Beyond the Waves podcast about
Scottish football’s recent deal with Chinese online broadcaster PPTV, and had a lot of fun doing it. The show touches on everything from the likely impact in China (or lack of it) from this deal and soccer watching habits in China to how Celtic’s Irish independence roots mirror separatist feelings in the east.
Recent cartoon from the Edinburgh Evening News (H/T Ryan Sandilands)
Continue reading Brave hearts behind Scottish football’s China venture
Well, not exactly, but lucky, lucky Chinese sports fans will now be able to watch the Scottish Premiership (previously known as the SPL) on PPTV, a popular Chinese online TV streaming platform. Details of the deal haven’t been released, but you have to imagine PPTV isn’t paying anything for the rights, and the SPFL isn’t in much of a state to pay to place their league on Chinese screens, so it would likely be a low risk venture on both sides: free content for PPTV and a chance to grow the brand (such as it is) for the SPFL. There must be some money in it though, since it was brokered by MP & Silva, the SPFL’s new international licensing parter. Continue reading China’s next big thing: Scottish football
Sports business news and analysis in China and Asia