10 games over the next 12 months will determine whether or not China can qualify for the FIFA World Cup for just the second time in history.
Continue reading China set for underdog role in World Cup qualifying
Continue reading China set for underdog role in World Cup qualifying
The plan has been laid out by the Chinese government, backed, of course, by President Xi Jinping, but the latest moves have come from one of the country’s biggest companies – Wanda, whose boss just happens to be China’s richest man.
Continue reading New soccer tournaments could see China gain global dominance
After a breathless few weeks during which the entire sporting world has been talking about Chinese football (with yours truly quoted by AFP three times, FT twice, El Pais, Hicimos, Vice Sports and interviewed by CCTV, BBC and Al Jazeera among others), let’s take a look at a few stories that could be cropping up over the next 12 months…
Continue reading 10 sporting questions for the Year of the Monkey
This is a studio discussion I did alongside the always excellent Rowan Simons, who – literally – wrote the book on this, on CCTV last week after the new soccer reforms in China were announced.
For previous episodes of China Sports Insider, please click below:
Chinese President Xi Jinping can do many things, but bringing a World Cup to China won’t be one of them.
We’ve covered Xi’s love of soccer – manufactured or otherwise – several times here on China Sports Insider, but the subject is back in the news again after his recent comments on promoting the game in China. First thoughts are the moves being made do look like sensible, long-term overhauls, rather than the short-term, quick fixes that government officials have previously initiated solely to gain attention and/or promotion (see Beckham, David).
When it comes to the 2022 Olympic Games, FIFA – not the IOC – is holding the joker in the pack. And that Joker is far closer to Heath Ledger’s dark portrayal of the character than anything that faintly resembles amusement.
Continue reading FIFA could be main obstacle to Beijing’s Olympic bid
The Chinese are watching the World Cup in their droves, with some staying up so late that three people have now reportedly died from World Cup-related sleep deprivation. 118 million posts about the World Cup were written between June 12-17, but FIFA, in all its infinite wisdom, has no official online presence in China. Here’s more:
现如今,人们已经很难听见对国际足联的褒奖——从可疑的选票和糟糕的规则制定,到现在如履薄冰的反腐改革。更可悲的是,这些看似不可思议的骂声会因国际足联主席布拉特的当权而永无止境。
Sam Pearson has spent the last eight years working in the Chinese sports industry, most recently in the role of Senior Manager, Marketing Solutions Asia Pacific for the WTA, after previous stints with Ruder Finn and OCEANS Sports Marketing . He returns home to Wellington, New Zealand, to take up a position as Regional Sales & Marketing Manager for the FIFA U-20 World Cup New Zealand 2015. Shortly before leaving China, Pearson spoke to China Sports Insider about the current state of the sports industry, as well as the changes he’s witnessed, the future of men’s and women’s tennis in China – and being linked to a tennis star in China’s gossip pages.
上周,国际上的一系列报道隐隐暗示现在没有国家愿意举办2022冬奥会了。无巧不成书,当有一家媒体表达出这样的观点时,大家都会人云亦云。